Bradley Scott

Hey there! I'm a startup founder and product manager passionate about building things that people love. How can I help?

 
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As a startup founder and an experienced product management and business leader, I’m comfortable with every aspect of launching products. In my enterprise experience, I have a track record of conceptualizing and executing a roadmap, and turning it into a profitable business. My focus is on understanding an industry, its competitors, and its innovators, and using that knowledge to develop a strategy that will create scalable growth, happy clients and users, and of course, revenue.


What I Do Best

  • Engagement in market and competitive research to determine product vision, with direct and continuous feedback from clients and users

  • Coordination and execution of a holistic go-to-market strategy for new products

  • Communication of business strategy and results to C-level executive team/investors on a regular basis

  • Direction of product prioritization, execution, and deployment across multiple geographically-separated engineering teams


Professional Experience

Andela
Mar ‘18 – Present
New York, NY

VP, Product

Currently leading strategy and execution for all client-facing and internal products supporting Andela’s mission of powering today’s technology teams and investing in tomorrow’s leaders. Product suite includes externally facing tools for distributed team management and performance measurement as well as learning technology supporting behavior-driven skill development and scaffolding.

Achievements & Responsibilities:

  • Leading a fully-distributed product team of 14 (junior PMs, PMs, Directors)

  • Launched Andela’s first client-facing product leveraging analytics to manage developer performance

  • Designed and implemented a quarterly prioritization process from scratch (had no process previously) driven by business value

  • Sourced and integrated Andela’s first acquisition of a small learning technology company, establishing the LearnTech product group at Andela

  • Serving as executive sponsor on client engagements driving customer-first mentality within the Technology group


Etch (more info here)
Jan ‘16 – Present
New York, NY

Co-founder
Etch is an iOS app that lets you save your favorite places and share them in a closed network environment with friends. We bootstrapped Etch for 1.5 years until leaving our jobs to focus 100% of our efforts on it in May of 2017. We launched a native Swift version of Etch in the iOS App Store in early 2017 and have been iterating continuously, refining and releasing meaningful new features at least once a month.

Achievements & Responsibilities:

  • Over 5000 users organically (no marketing budget)

  • Securing in-kind exclusive partnerships with promotional event organizers

  • Managing product roadmap, development, and testing

  • Leading fundraising efforts

  • Writing a weekly newsletter to drive engagement

  • Blog: medium.com/@etch


Senior Director, Global Head of Professional Services & Government/Regulatory Segments
Global business unit leadership for S&P Global Market Intelligence's Professional Services (consulting, advisory, law) and Government/Regulatory segments, representing $140M in annual revenue.

Achievements & Responsibilities:

  • Set strategic direction including product, marketing, and sales tactics

  • Managed global P&L for both segments, achieving new sales, revenue, and expense targets

  • Delivered quarterly business performance reviews to C-level leadership team

S&P Global
Jan ‘17 – May ‘17
New York, NY


Senior Director, Global Head of Product Management – Non-Financial Corporates Segment

Following the acquisition of SNL Financial was promoted to Senior Director and charged with oversight of product management for S&P Global's Non-Financial Corporates and Investor Relations segment during integration. This included the Capital IQ Desktop and SNL IR web hosting platforms, representing $300M+ in annual revenue.

Achievements & Responsibilities:

  • Assumed ownership of the Capital IQ desktop product and SalesForce.com Application for non-financial corporations (public and private companies outside of banking and financial services)

  • Immediately tasked with determining the product vision and roadmap for desktop and excel products used by thousands of professionals at public and private corporations

  • Led company wide internal training on Go To Market best practices and rollout of framework to entire product management organization at S&P Global’s Market Intelligence division

  • Facilitated senior executive approval for product enhancements totaling >$2.5M in budget

S&P Global
Sep ‘15 – Jan ‘17
New York, NY


Director, Product Management & Industry Head

Oversaw the strategic direction and P&L of SNL’s investor relations website hosting platform ($10M annual recurring revenue), including both market positioning and product development efforts.

Achievements & Responsibilities:

  • Exceeded all financial targets including sales (130% of budget), revenue (106% of budget), and profitability (62% contribution margin) for 2014.

  • Conceived and executed a complete overhaul of the IR web hosting platform with a software development budget of $750K, resulting in a fully responsive framework built on an efficient and sustainable API architecture

  • Coordinated a large scale audit and overhaul of security practices and controls related to the IR business, including an SSAE 16 Type II certification

  • Contributor to CNBC, IR Magazine, IR Update, and American Bankers Association Banking Journal, industry leading print and online publications

  • Guest lecturer on technology in investor relations for Fordham University’s Masters in Investor Relations program

SNL Financial
Mar ‘14 – Sep ‘15
New York, NY


Senior Product Manager

Achievements & Responsibilities:

  • Successfully achieved target of three major product releases in 2012, 2011, and 2010, including a complete back end platform overhaul and major functional and design enhancements, meeting all scheduled company-wide deliverables

  • Product development efforts and sales support allowed team to exceed overall sales and revenue budget since taking on the Product Manager role

    • 122% of FY sales target for 2013

    • 123% of sales target and 108% of revenue target in 2012

    • 140% of sales target and 112% of revenue target in 2011

SNL Financial
Mar ‘09 – Mar ‘14
Boston, MA


Manager, Investor Relations Product Operations

Responsible for SNL Financial’s IR Product Operations Group, including US and overseas client support, operations and testing to improve support standards, operational efficiency and support survey scores to help maintain retention rates and drive revenue increases.

SNL Financial
Jul ‘07 – Mar ‘09
Charlottesville, VA


Education

Bachelor of Arts, Economics, 2002-2006

Tufts University

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A little more about Etch...

Etch is a location-based iOS app that lets you save your favorite places and share them with friends in a private, closed network environment. We built Etch because we were tired of digging through online reviews, and we believed that one recommendation from a friend was worth far more than a hundred ratings from strangers.

 
 
 
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Save Your Favorite Places

First and foremost, Etch is about keeping track the places you love. We used the Google Places API so you can search for and save pretty much any location in the world and write a few notes about what you liked about it, or what you want to remember for next time. We also show you some basic info about each place including:

  • Category (i.e. restaurant, cafe, etc.)
  • Whether it's open or closed
  • Address
  • Website
 

 

Connect With Your Friends 

Of course, Etch is way better with friends. We let users login with Facebook to see who else in their network is using Etch. They can also search for specific people who aren't friends on Facebook. 

If a user doesn't have Facebook, or if they're not really big on Facebook in general, they also have the option to sign in with Google. 

Once connected, users can see all their friends' activity (and vice versa) in a feed on the home screen, and from all the different list and map views. They can also filter places by specific people if, for example, they have a friend who's a West Village expert and they want to find the perfect dinner spot there.

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Explore Your Favorites

Once users build up a solid network of friends and places, we offer a few ways to find them again. The most popular is the map view (powered by Google Maps API), where users can see all the places they've saved by category, and tap into individual locations to see the details.

Users can also filter by category, specific friends, collections they've created, and whether they marked a place as Love, Like, or Try.